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Dave Christianson, Tracksuit
Why Tracksuit switched from Carta to Cake
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Tom Hakel, CXO Strategies
How CXO Strategies found better value with Cake Equity
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Sonny Thadani, Robin
Why Robin moved its cap table to Cake
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Resource hub
Startup Equity
Best practices and perspectives from startup experts
Aug 2025
How to use your share registry to save your company’s runway
Read
Aug 2025
Understanding equity grants and how it works in startups
Read
Aug 2025
Startup equity split: how to distribute equity the right way
Read
Jul 2025
Founder shares, founder vesting, and co-founder equity split
Read
Jul 2025
ISO vs NSO: understanding the key differences
Read
Jul 2025
Advisory shares: what startup founders need to know
Read
May 2025
Equity compensations for startups
Read
May 2025
Cliff vesting: how does it work
Read
May 2025
Best equity management software for startups
Read
May 2025
Phantom stock, explained
Read
May 2025
What happens to stock options when an employee leaves?
Read
May 2025
Sweat equity: how it works and why it matters to startups
Read
May 2025
Shareholders agreement, explained
Read
May 2025
Restricted stock units: how it works and why it matters
Read
Mar 2025
Stock vesting, explained
Read
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