The Carta alternative for scaling startups looking for a simpler and more intuitive solution

Looking for a simple, uncomplicated platform that grows with you? On to Cake! Get your cap table setup in minutes and motivate your team in real time.

Fast and free migration
Transparent pricing
Hands on support
Get startedBook a demo

Cake vs Carta

You don't have to pay for complicated features you don't need.

Powerful contract engine

Set up equity plans, send offer, and arrange digital signing in minutes. Use our stock option or capital raising agreements, edit them, or upload your own. Even easily add contracts from your attorney. We made it flexible to save you time and money.

"It's nice when I onboard someone, it's so easy to just log in, click a couple of buttons, send the email to my employees, they sign it, and then it (stock options) is sorted!"
AJAY PRAKASH, Founder & CEO, EntryLevel

Startup-friendly pricing

Free to start (no credit card required) and with paid plans that scale lower than Carta to better match our customer's needs.
Set up a SAFE round or stock option plans using ready-made templates, saving thousands in legal fees!

"We spent thousands and thousands of dollars on lawyers to keep all this information current in the last system and that was just on top of how much it already costs for just the subscription of the last system. It's so much easier to do it on Cake."
RACHEL OBENSHAIN, President & Co-founder, Xeni

Hands-on customer support

Cake is easy to setup on your own but if you ever get stuck, rest assured we're not just going to send you video tutorials! Our customer success team is committed to helping you get onboarded and support you throughout your startup journey.

"Shannon has been amazing in terms of being hands-on and really helping us to actually get it up and running."
DARIUS COVENEY, COO/CFO of Fluent Commerce
Shannon Griffin

Join the new school equity movement

Old school

Multiple demos before getting a price
Weeks to get started
Complex system
Difficult to get support
Global equity is expensive and slow

New school

Upfront pricing - the way it should be
Minutes to get going - fast time to value
Easy, intuitive platform - says every customer
Our CS team is in your corner - we got you
One click compliant global equity - fair equity for all

Migrating from Carta to Cake is, well, a piece of cake!

We have heaps of experience migrating companies from one registry provider to another. We will handle the transfer of your existing cap table from Carta to Cake at no additional cost! 

STEP ONE

Create your account

Sign up for a Cake account if you don't have one already. Get started now

STEP TWO

Export docs from Carta

Generate your cap table, reports, and other docs from your Carta account. Don't know where to find these? Here's a more detailed step-by-step guide

STEP THREE

Send us your docs

To send us your docs, click ‘Add Shareholders’ in the app then ‘Let us help’. Our team will onboard you fast and easy from here.
Once the upload is done, our Customer Success team will schedule a quick 'Power Up' call with you to ensure a smooth transition and run through everything in more detail. Migration complete! It's that simple!
Get startedBook a demo

Can't decide between Cake and Carta?

Don't take it from us, take it from Cake users and former Carta users who made the shift!

5-star reviews from happy customers
G2 reviews
5-star rating5-star rating5-star rating5-star rating5-star rating

"Cake is what Carta should be."

"Cake is what Carta should be. It's easy to use, no need to speak to a representative every five minutes and the support actually gets stuff done.

One example is that when you have an issue with Carta, you need to call them and it gets escalated to multiple people and it takes *days* to get stuff done. With Cake, I have access to my own representative, I can book meetings with them when I want and they get things done within hours.

And the price: Cake is 10% of the price of Carta."
JULIEN D, Founder and CEO
BH
5-star rating5-star rating5-star rating5-star rating5-star rating

"I prefer using Cake to Carta."

"Easy to use platform. Responsive team. Good price. I prefer using cake to carta, it has a simpler ui and easier to use for what we do. Since moving to cake I find it really easy to manage esop and investors"
BEN H, Small Business
5-star rating5-star rating5-star rating5-star rating5-star rating

"The best platform for managing equity and stock options for startups."

"Templated agreements, easy-to-digest dashboards and simple communication methods make issuing stock, offering options and managing shareholders simple. Also, there is excellent chat-based support from real people!
SHARON H, Chief Technology Officer
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"The feedback from my startup network is consistent. Cake is easier to use than its competitors."

"I've been using Cake for 3 years and have referred numerous startups to the platform.
‍
The platform is set up to service founders from all regions globally. It does two things amazingly well. 1. you don't need anything else as a cap table management solution. 2. it is hands down the best tool I have seen to launch a global employee option program. It also has other nifty features like shareholder reporting, a feature which my investors love."

I wish all startups invest in Cake. It is a no-brainer for founders that want to impress investors in a seed round of funding."
CHRIS G, Co-founder

Frequently asked questions

Do I need a transfer agent to offboard from Carta?

No. Transfer agents are only needed to transfer equity, not change solution providers. We do have transfer agent partners if you ever need them! Read this to know more.

Will you help me migrate my data across for free?

Yes. Just send us your cap table and our amazing customer success team will handle it all for you! Our customers rave about how easy and helpful this process is.

How long will it take to migrate data?

We can get this done in 2-5 days. Reach out and rest assured, we have a team of experts ready to help you get onboarded easy!

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