Equity Management Software for Founders & CEOs

See why founders and CEOs are switching to Cake

"We were paying a premium for Carta without really using the platform much. It felt like an expensive, oversized solution for what we actually needed."

Hope Horner

Co-founder & CEO

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I've been a Carta guy for the last 12 years. However, we wanted more value for our money. So we tried Cake and, the delightful surprise was it was a better product. We saved money with a better product.

Tom Hakel

Founder & CFO

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"I made the decision to switch our cap table provider from Carta... the transition to Cake's platform was seamless!"

Sonny Thadani

Co-founder & CEO

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"Carta has a lot of bells and whistles but I didn't actually really need any of them. I want something that's easy to use and great for my investors and my employees. So we decided to make the switch to Cake."

Lauren Humphrey

Co-founder & CEO

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Ranked #1 on G2 for ease of use and customer satisfaction

Automate admin work so you can focus on growing your company

Operationalize your equity management so you can focus on growing your business. Make it easy for your team to issue equity grants and exercise options.

Set up repeatable equity workflows. Lessen data entry and admin work and save yourself the hassle of manual errors.

Digitized agreement contracts. Don't let investors and employees wait. Generate equity agreements in minutes.

Grow a passionate and highly motivated team

Cake makes equity easy to understand, fun and inspiring for your team, through a portfolio view & vesting notifications. Ensure your team values their equity and doesn't leave it in a drawer.

Employee calculator. Let them see how much could their equity could be worth, in real time.

Simple and transparent. Manage what your team can see, show them what matters to them and leave out the rest!

Built for mobile. Team app in your pocket, anywhere your team members are in the world.

Delight your investors with a clean cap table & transparent reporting

Stay investor-ready from your first hire to your next round. Keep your cap table clean, compliant, and ready for due diligence. Cake gives investors the confidence and clarity they expect.

Accurate ownership records. Track every grant, vesting event, and update in noe place.

Instant reports. Hand investors the data they need– clean, organized, and ready to review.

Two-way investor updates. Share real-time ownership data and updates while giving investors visibility they can trust.

Premium support

Our customer success team a few clicks away! Receive personalised experience and fast response time.

Dedicated Success Manager to provide personalised support and assistance

Private Slack channel with your team and ours for faster backs and forths.

The equity platform built for founders and CEOs

See why founders and CEOs are switching to Cake

"We were paying a premium for Carta without really using the platform much. It felt like an expensive, oversized solution for what we actually needed."

I've been a Carta guy for the last 12 years. However, we wanted more value for our money. So we tried Cake and, the delightful surprise was it was a better product. We saved money with a better product.

"I made the decision to switch our cap table provider from Carta... the transition to Cake's platform was seamless!"

"Carta has a lot of bells and whistles but I didn't actually really need any of them. I want something that's easy to use and great for my investors and my employees. So we decided to make the switch to Cake."

Ranked #1 on G2 for ease of use and customer satisfaction

Automate admin work so you can focus on growing your company

Grow a passionate and highly motivated team

Delight your investors with a clean cap table & transparent reporting

Premium support

Equity doesn't have to be complicated. Join Cake and see for yourself!