Startup equity toolkit

Understanding the key differences between stock options (NSO and ISO) vs. RSU, their use cases and features, and which one to use for your unique startup requirements

What is NSO, how does it work, how is it taxed, and example NSO scenarios

How to startup split equity with co-founders, investors, advisors, and employees

What is equity grant, how does it work, and the types of equity grants used to attract and retain talent

What is advisory shares, how it works, and other essential things to know about compensating startup advisors with equity

What is equity compensation, how does it work, and how startups can leverage on equity to attract and retain talent

What is an employee stock option plan, how does it work, and how are they vested and exercised?

Ready to exercise your stock options? We cover the essential things you need to know!

What is stock vesting, how it works, and what you need to know when vesting stock options

What are convertible promissory notes, how they work, and why startups use them

What is a SAFE note agreement, how does it work, how is it different from convertible notes, and how to leverage it to raise funds for your startup

Step-by-step guide to raising capital, best practices and insights from startup experts

Know the pros and cons of bootstrapping and capital raising and how to leverage these fundraising strategies to grow your business